Recruitment Marketing Pack
Do it this way and you are more likely to get the right person first time — saving time and budget on re-advertising, or ads in the wrong places.
An AI-optimised recruitment pack for schools. Teaching roles and school business roles (marketing, admissions, commercial). Written by people who know what school marketers need, and what they do not.
Price: £2,745
Book your 30-minute discovery call → (Alt: Email efell@attenger.com)
Problem:
Schools are paying too much to recruit good people. And they are recruiting people wrong.
Vague job ads attract the wrong applications. Unrealistic person specs stretch the hiring window. Default Tes spend and recruiter percentage fees burn budget before anyone has checked whether the brief, the vacancy page, or LinkedIn would have done the heavy lifting.
Good marketers — in sector and out of sector — are looking in traditional search and in AI search. If your vacancy is only on a job board, or only in a PDF buried on your site, you are missing them.
Promise:
This is an AI-optimised recruitment pack. It covers the bases organically so you do not have to reach for a recruiter’s percentage fee, or pay for expensive Tes adverts as the first move.
We know school marketers. We help you get the role in front of where good marketers (and the right teachers) are already looking: your website, LinkedIn, traditional search, and AI search.
Realistic briefs. Clear channels. You stay the publish button.
Who it is for:
• Marketing, admissions and commercial vacancies
• Teaching and academic roles
• Heads, bursars and HR who want a sharper hire without agency placement fees
What’s included:
1. 30-minute discovery call — role, salary reality, must-haves vs nice-to-haves, timeline
2. Role reality check — what this seat needs (and does not need) at the salary you have
3. Job description and person specification — write or rewrite with you
4. Full vacancy advert — school voice, honest and specific
5. Short job-board / association version
6. LinkedIn and social captions — copy-and-paste ready (Page + personal share)
7. Vacancy-page SEO and AIO checklist — so the role is findable in Google and citeable in AI answers
8. Channel checklist — website, LinkedIn, organic Meta post if useful, AMCIS / boards by role type (Tes only when it earns its place)
9. Light interview scorecard — aligned to the person spec
10. Safeguarding statement draft — for your HR to approve
11. One revision round
Not included:
Candidate screening, interviews or placement. Buying Tes media for you. Guaranteed fill. We are not a recruitment agency.
How it works:
1. Book the 30-minute discovery call
2. We draft the pack
3. You and HR review and approve
4. You publish using the checklist
Human-led throughout. No pupil data in free AI tools.
Price section:
£2,745 per vacancy pack. Includes the 30-minute discovery call and one revision round.
Close:
Get the right person first time. Cover the organic bases before you spend on the wrong ads.
Book your 30-minute discovery call →
Alt: Email efell@attenger.com