Our Top 7 Hashtag Tips for Schools
Confused about hashtags? We’re here to help with our top tips to help your posts get seen and avoid school brand-damaging mistakes (did someone say #fail ?).
25 Content Ideas to Kick Start your School’s 2023 Social Media Calendar
Can you believe it’s 2023?! We want to help you plan ahead and get your school’s social media content calendar jam-packed with content ideas to post on your social channels.
3 Reasons Why your School Needs to Do More Video Marketing & HOW to do it
It’s no secret that video content, whether it’s short-form on platforms like Instagram and TikTok, or long-form via YouTube, is increasingly key to the marketing strategy of any industry. In 2018, the State of Social Video report indicated that 73% of consumers have cited a brand’s social media presence as being a factor in their purchase decision. And the importance of video has only continued to increase since then.
The Schools' Guide to Facebook Ads: Why, What and HOW
Are you using Facebook ads as part of your school’s social media marketing strategy? If not, it might be because you’re not sure if it will be beneficial to your school, or how to get started. In this guide, we’ll cover WHY Facebook ads are an invaluable addition to your marketing plan, WHICH TYPES of ads might help you get the most out of your ad budget, and HOW to get started.
3 Things you Need to Know About Instagram Engagement for Schools, Colleges & Universities
Having an effective Instagram strategy for your education brand is so important to grow your account, increase awareness & build relationships. Of course, your content & the messages you put out there are front & centre of any Instagram strategy but engagement should also be an integral part of this. But what is really meant by engagement & how do you integrate it into your school’s marketing strategy? Read on to find out all the info on engagement best practices & our recommendations.